In this edition of the Predictable Revenue podcast, host Collin Stewart (flying solo) welcomes Kent Venook, Senior Director of Sales Development at Talkdesk, a rapidly-growing call centre software company based in San Francisco.

Kent is a Bay Area sales veteran with significant team-building experience. Prior to leading business development at Talkdesk, Kent helped scale the SDR sales team at Apttus from 4 to 100 members.

In this episode, Collin and Kent do a deep dive into the ever-important world of Salesforce (a company Aaron may have heard of 🙂 ). Collin and Kent chat about how Salesforce consistency is critical to both scaling a sales team as well as diagnosing and fixing issues in the sales funnel. Highlights include: designing and teaching SDRs how to manage the key planks of Salesforce ([14:00]), the balancing act and benefits of implementing sales processes ([26:52]), how Talkdesk tiers its accounts ([33:03]), and Talkdesk’s lofty quotas ([41:10]).

Read the full interview here: Kent Venook on the importance of Salesforce integrity while growing a company