Excerpt: From Impossible To Inevitable – Part V – Chapter 18 by Aaron Ross and Jason Lemkin
The hunter-farmer sales model has long been an accepted way of looking at the different roles that exist, primarily, in the Account Executive world. Sean O’Shaughnessey talks about how it has expanded to fit today’s nuanced landscape.
An amazingly vulnerable, inspiring, transparent, and courageous note from Predictable Revenue’s Co-Founder, Aaron Ross.
How do recruiters – key pieces to building a sales team – source talent for their clients and themselves? Jamie Scarborough from The Sales Talent Agency walks us through the ins and outs of sales recruiting.
We’ve known this about salespeople for a long time: they are on the frontlines of interactions with customers and, therefore, have a depth of knowledge of why people buy… and why they don’t.
Unfortunately, that resource is often an untapped.
Businesses around the world are experiencing huge challenges because of COVID-19. This is a particularly trying time for CSOs. So, what do you do? Throw in the towel and wait out the storm? Of course not. These are challenges just like any others you’d face in business. They’re just new and require some creative adjustments.