Our BlogThe latest from Aaron Ross & the team
An effective outbound machine – from your outreach, to your meetings, follow ups, even compensation plans – is a holistic process. Too often we think of outbound sales as a collection of piecemeal artifacts, typically with email templates occupying the most important position. Where are we without effective emails, right?
At the core of that clarity, and James’ growth, is the ability to achieve a consistent state of presence in every aspect of the job – that means in every call, every demo, and every CRM update.
There are countless milestones on the road to startup success: the spark of a new idea, hiring the first members of your team, fundraising… startup growth can be a wild ride. But, of all the landmark moments on the way to world domination, getting your first batch of customers – 10, 50, 100 – surely ranks amongst the top.
The target account list: the backbone of every salesperson’s day, quarter, and year. It’s the roadmap, the blueprint, the keys to the kingdom. And penetrating your target account list, starts with preparation. You’ve got to know what’s on that list before you pick up the phone.
Relevance is how your product or service can help your prospect, and trust is the degree to which they believe you. When these elements are working in unison, they become a powerful force – the aforementioned spear – in starting sales conversations.
In sales, and in life, there are few traits more important than genuine confidence – the confidence that people exude when they are simply being themselves. When you can access that state, and harness it for the betterment of yourself and your job, you can move mountains…and close lots of deals, and Alex Perry explains how to do it!