Truth Equals Money
When people ask me about the future of lead generation, the number one idea I raise is that authenticity is becoming a business necessity. Truth equals money, because it builds trust and connection. Anything you’re doing to avoid or ignore painful truths, to hide from...Turn Your B2B (Business-to-Business) Sales Teams into Lead Generation Machines
The buck stops with you, right? You’re that executive responsible for revenue coming from a sales team. You’re that guy (and gal). How are things going? Can you relate to any of this current Internet chatter regarding business to business selling? You are...
A Detailed Review/Summary Of “Predictable Revenue”
A reader named Casey Kerr posted a neat Amazon review recently, where he really went into detail in summarizing a lot of the points in the book, with his own personal commentary… Here’s Casey Kerr’s Detailed Amazon Review Of Predictable Revenue I...
Predictable Revenue Kindle hits #1 of all “Sales & Marketing” books!
This week, Predictable Revenue was the #1 sales &/or marketing ebook on all of Amazon.com! (And spiked to be the 17th top overall business book, above titles like Blink, Getting Things Done, The 4 Hour Workweek, Seth Godin, and other classics) – Amazon.com...
Video Book Review: HubSpot’s VP of Sales Likes Predictable Revenue
The phenomenal growth of HubSpot is a direct result of the people, product and processes in place at the company. Mark Roberge is responsible for the entire sales function at HubSpot, increasing revenue over 6,000% and expanding the sales team from 1 to 100 employees...About The Author
Aaron Ross, of the award-winning, bestselling book Predictable Revenue, has been teaching companies how to double or triple (or more) new sales since he helped Salesforce grow from $5m to $100m. Now he’s turned his attention to building the software platform that will power the next wave of Cold Calling 2.0 teams.
