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The rise of the anti-metrics sales leader with Joshua Desha

The rise of the anti-metrics sales leader with Joshua Desha

Metrics have become a pillar of modern sales. From interviews, to meetings, to ones day-to-day executional tasks – metrics, in one way or another, have become a part of them all. But according to Joshua Desha, a veteran entrepreneur and insurance sales leader, a metrics-driven approach to sales has actually robbed the professional of its heart and soul.

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About Collin


Collin Stewart is the Co-Founder and Co-CEO of Predictable Revenue, podcast host, AA-ISP Chapter President & failed musician (in a funny - not sad - way). Collin spent most of his professional career selling (10 years) before founding a software company. He enjoys sales, marketing and product management, and believes the three disciplines need to develop a closer working relationship. Fun fact: Collin refereed hockey in order to pay rent during the first few years of starting the company.